Abstract: “Positive selfconcept” group counseling program includes 9 progressive units. This program brings about a positive selfconcept through three methods, namely, deepening selfawareness, cultivating selfacceptance and positive selfexperience, and strengthening awareness and skills of selfregulation. This program is carried out among needy freshmen. The effect of the group counseling is verified from both the mental state measurement and the group satisfaction evaluation. The counseling effect is caused by the function developed by therapeutic elements. Some special therapeutic elements highlight their own importance at different stages in the group counseling.

Key words:  needy undergraduates, positive selfconcept; group counseling effect, therapeutic element